Privacy Policy

Information We Collect

Information You Provide Directly

When you interact with our website, you may voluntarily provide us with personal information, including:

• Contact forms: Name, email address, phone number, and any message you include when reaching out through our contact page.
• Event and open house sign-ins: Name, email address, phone number, and any additional information you provide when signing in to open houses or events through our digital sign-in forms.
• Property valuation requests: Property address and contact information submitted through our home valuation tool.
• Review submissions: Name and written feedback submitted through our review page.

We only collect the information you choose to provide. We do not require you to create an account to browse our website.

Information Collected Automatically

When you visit our website, certain information is collected automatically through cookies and similar technologies:

• Google Analytics: We use Google Analytics to understand how visitors find and use our website. This includes pages visited, time spent on pages, referring websites, and general geographic location. Google Analytics uses cookies to collect this data in aggregate form. You can learn more at Google's Privacy Policy. You can opt out by installing the Google Analytics Opt-Out Browser Add-on.
• Microsoft Clarity: We partner with Microsoft Clarity to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve our website and services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of content and online activity. Additionally, we use this information for site optimization and fraud/security purposes. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement.
• Vercel Analytics: Our website is hosted on Vercel, which may collect basic performance and usage data to ensure the site operates properly.

How We Use Your Information

We use the information we collect for the following purposes:

• To provide real estate services: Responding to your inquiries, scheduling consultations, providing property valuations, and facilitating real estate transactions.
• To communicate with you: Following up on contact form submissions, sending information about properties or market updates you've requested, and responding to review submissions.
• To improve our website: Analyzing how visitors use our site so we can improve navigation, content, and overall user experience.
• To manage events: Processing open house and event sign-ins and following up with attendees regarding properties or services of interest.

We do not sell, rent, or trade your personal information to third parties for their marketing purposes.

Third-Party Services

Our website uses the following third-party services that may collect or process data:

Cookies

Our website uses cookies — small text files stored on your device — to enable analytics and improve your experience. These include:

• Essential cookies: Required for the website to function properly (e.g., authentication, form submissions).
• Analytics cookies: Used by Google Analytics and Microsoft Clarity to understand how visitors use our site.

Most web browsers allow you to control cookies through their settings. You can choose to block or delete cookies, though this may affect the functionality of some features on our website.

Data Retention

• Contact form and event sign-in data is retained for as long as necessary to provide real estate services and maintain client relationships.
• Analytics data is retained according to the policies of Google Analytics and Microsoft Clarity (typically 14–26 months).
• You may request deletion of your personal information at any time by contacting us.

Data Security

We take reasonable measures to protect your personal information from unauthorized access, alteration, or disclosure. Our website uses HTTPS encryption for all data transmitted between your browser and our servers. Access to personal data is limited to authorized personnel only.

However, no method of electronic transmission or storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

Your Rights

You have the right to:

• Access the personal information we hold about you.
• Correct any inaccurate information.
• Delete your personal information from our records.
• Opt out of analytics tracking using the tools described above.

To exercise any of these rights, contact us using the information below.

Children's Privacy

Our website and services are not directed at individuals under the age of 18. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will take steps to delete it.

Changes to This Policy

We may update this privacy policy from time to time. Any changes will be posted on this page with an updated "Last updated" date. We encourage you to review this page periodically.

Contact

If you have any questions about this privacy policy or how your data is handled, contact us: